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M26 Studio

Taylor Connoisseur Collection

Taylor was seeking a new Design Language for a full line of kitchen thermometers and tools that would represent the epitome of the Taylor reputation. The goal was to create a distinctive, high end aesthetic that clings to all things culinary.

We conducted a form analysis, created an opportunity matrix, and developed trend boards showing differentiated styles. Via the use of a design matrix, we chose to further develop one ‘high end’ aesthetic line and one ‘trend’ aesthetic line.

Ultimately, the ‘high-end’ aesthetic was chosen. The combination of stainless steel bodies with high heat silicone touch points and subdued, classic graphics were a better fit better fit for the gourmet kitchen aesthetic.